If you are starting a fundraiser, you should know and understand that it is possible to provide an instant boost to your fundraising efforts through Facebook. According to statistics, there are 1,440,000,000 monthly active users on the social media platform, 874,000,000 mobile users, and 3 million messages sent on Facebook every 20 minutes. It does not matter if you are starting a laundry detergent fundraiser, a candy bar fundraiser, or a donation-only fundraiser, Facebook has the capability of rendering you high levels of success. In this brief guide, we will expound on a few different strategies that will ensure the success of your fundraiser.
The Cover Photo
The cover photo that you use on your Facebook Page that is dedicated to your fundraiser is one of the most critical components to your success. This is the first thing that your potential donors will see when visiting your page. The image that you select should not only represent your fundraiser in some way, but, it should also create an emotional reaction among your viewers. In a glance, the cover photo should explain what your fundraiser is all about and highlight the people that it will help. Of course, this task is not easy. In fact, it may prove to be difficult to come across such an image. If you find that you have trouble with this, simply create your own Facebook Cover by clicking HERE.
The next step to providing an instant boost to your fundraiser through Facebook is to ensure that you post status updates on a regular basis. You will want to share information about your fundraiser, the people the money will help, and let your followers know what is going on with the fundraiser, as a whole. You should always ensure that you include a link to your fundraiser page so that your followers may easily access it; however, you should avoid only sharing a link. Most Facebook users are searching for high-quality, relevant content when they engage with a Facebook status – not just a link.
Display Your Appreciation
Facebook is a social media platform. People want to engage and people want to be recognized for their engagement. This is especially true if you are promoting a fundraiser on Facebook. If someone donates to your cause, you should publicly thank them. The same goes for groups, organizations, and businesses that donate to your cause. You should consistently display your appreciation on your Facebook Page for all of those individuals and groups that are contributing to your cause. In doing so, you will gain respect and will develop an entire network of people who are willing to help you in the future.
Facebook is sure to provide an instant boost to any fundraiser that you elect to participate. All it takes is an attractive Facebook Cover, regular status updates, and taking the time to display your appreciation. By taking these simple steps, you are sure to meet or exceed the goals of the fundraiser event in which you are participating. For more information on Facebook and how to succeed in obtaining Facebook Covers or making Facebook Covers to support your cause, simply click HERE.